CONCEPT
llms.txt
llms.txt is a sitemap-style text file at /llms.txt that points AI crawlers to your most important URLs — collections, bestsellers, and policy pages.
Overview
llms.txt is a sitemap-style text file at /llms.txt that points AI crawlers to your most important URLs — collections, bestsellers, and policy pages.
Why it matters for ecommerce
Large catalogs are hard for AI systems to explore blindly. A curated llms.txt helps engines find the products you want recommended first.
How Surfacely measures this
Surfacely builds a spec-compliant llms.txt from your crawl, flags missing or broken entries, and provides a ready-to-publish file in your action plan.
Where to find this in your report
The llms.txt artifact card in your action plan shows the generated file, validation status, and a download. Issues flag broken or missing priority URLs.
How to improve it
- Publish the generated file at /llms.txt on your live domain.
- List bestsellers, flagship collections, and shipping/returns pages — not every SKU.
- Update llms.txt after major catalog or URL structure changes.
- Pair llms.txt with valid schema so discovered pages are also machine-readable.